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      Möbius has participated in the Frankfurter Buchmesse 2022

      Mobile World Capital Barcelona2022-11-02T11:09:55+01:00

      The project’s binaural audio experience has been showcased at the fair

      Möbius presented the project’s idea of renewing the book experience through cross-partnerships and its achievements at Frankfurter Buchmesse 2022, placed at the “Collective Stand of Innovation and European Projects (Hall 4.0, H 79) of the Frankfurt Book Fair with CONTENTshift, Aldus Up, STARTSPrize and creativeSHIFT. It has been a collective effort from the Möbius consortium, organized and supported by MVB.

      During the book fair, hundreds of people could exchange insights with the consortium members, interact with the Möbius totem, and test the developed binaural audio technology, which is used to create more life-like listening experiences, in this case, in audiobooks. It will be part of the Möbius book experience through the Möbius Player. Using binaural reproduction, individual users will be able to use the Möbius app for immersive reading (text+ binaural audio) and enjoying the social interaction features. During the event, the technology was tested to highlight the important role of the user in the project.

      Möbius, among the panellist, at the policy event about European cultural industries

      Tomaso Greco, Founder of BookaBook and Thomas Van Dam, Junior Researcher at IMEC, both Möbius consortium members, participated in the policy panel “C”eative and Culture Industries (CCIs): transform and innovate to enable new business opportunities”.”Moderated by Simona De Rosa, a partner from DEN Institute, the session focused on current and future needs to boost CCIs.

      Dr Christian Ehler, a European Parliament member and a member of the Committee on Industry, Research and Energy (EP), opened the panel with a Keynote speech on the EPEP’strategies to support the publishing sector. Dr Ehler mentioned the significant advancement reached for the industry in terms of budget allocation and new initiatives, taking the example of the EIT Culture and Creativity. Patricia Castillo, Interim CCO EIT Culture and Creativity, shared the latest inindustry’sission, its role in accelerating creative projects and how it will be structured. Arnaud Pasquali, Deputy Head of the Culture unit of the Education Audiovisual and Culture Executive Agency (EACEA) of the European Commission in charge of the EU Creative Europe Programme, provided insights on the vision and opportunities shared by the EC for the creative sector.

      STARTS Prize, Möbius and Media Futures, the three Horizon 2020 projects which supported the panel organization, shared through the voice of the coordinators and representatives their internal strategies to help CCIs access funds with a prize and open call. Programs and tools to improve skills and competencies were also introduced.

      The future of Creative and Cultural industries in terms of EU funding schemes and the role of the arts and creativity in informing research and innovation were some of the many topics discussed during the panel. The main challenges faced by artists and creatives in accessing funds to support their projects and exhibitions and the instruments put in place by EU institutions to help CCIs were also debated throughout the session.

      The Frankfurt Book Fair: the woworld’seading venue for printed and digital content

      The Frankfurt Book Fair is the most important international trade fair for publishing and content. Experts from global publishing meet partners from the technology industry and related creative industries such as film and games. This year has received 180,000 visitors, 4,000 companies from 95 different countries, and 6,400 media representatives. Thus, it is the hub of the international rights and licensing trade and the starting point for new cooperations and business models.

      This year’s edition was dedicated to exchanging ideas and understanding through and beyond languages and culture. The world’s biggest book fair illuminates the topic of “t”anslation” “n all its richness. Ideas, themes, and texts must be translated again and again: into other languages, into other media, into different contexts, and new thinking.

      About Möbius

      Möbius is an initiative funded under the European Commission Horizon 2020 programme that aims to modernize the European book publishing industry by remodelling the traditional value chains and business models. It trusts in uncovering the prosumers’ potential to deliver new enriched media experiences. For more information, visit https://mobius-project.eu/ 

      This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement no. 957185.


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      Tweets by mobius_europe
      🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
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🛠️ The Prosumers Intelligence Toolkit (PIT) is a data dashboard for publishers that presents insights by collecting knowledge and data from prosumer online fandom communities. It will be tested by a qualitative approach called ‘think aloud’.⁠
⁠
🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
⁠
Stay tuned to see the several events where you can participate!⁠
⁠
      🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
⁠
🖌️ The Creator is a web application that allows authors and amateur writers to transform their own stories into immersive experiences. During the piloting, the participants will be able to sign up to test the Creator and receive a survey to give their feedback.⁠
⁠
🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
⁠
Stay tuned to see the several events where you can participate!⁠
⁠
      🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
⁠
🖥️ The Möbius Player is an interactive, mobile application for readers to consume immersive books. The tests are of qualitative nature where participants are randomly selected on the street and events: broad audience, readers, 300 testers.⁠
⁠
🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
⁠
Stay tuned to see the several events where you can participate!⁠
      🎨 ”The art challenges the technology, and the 🎨 ”The art challenges the technology, and the technology inspires the art” - John Lasseter ⁠
⁠
🌀 The confluence between art and technology makes both disciplines advance. John Lasseter created the first 3D feature film from scratch improving the software and hardware as needed. That was the birth of Pixar’s Toy Story.⁠
⁠
💭 What other examples of technology and art coming together can you think of?⁠
      🤯 The Frankfurt book fair was astonishing.⁠
⁠
👥 Hundreds of people came together to exchange insights with consortium members, test out the Möbius Player's binaural audio technology, and interact with the Möbius totem. This technology creates a more life-like listening experience for audiobooks and will be a part of the Möbius book experience. With the Möbius app, users will be able to enjoy immersive reading with text+binaural audio and social interaction features. ⁠
⁠
🎇 Are you as thrilled as us to see the future of reading?⁠
      📱 eBooks solve many problems, here are some sta 📱 eBooks solve many problems, here are some stats of ’s cycle:⁠
⁠
- Of the $26 billion in revenue made last year, $22.6 billion came from print books, while only $2.04 billion came from eBooks.⁠
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- eBooks sold 191 million units in 2020.⁠
⁠
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📑 Zippia. "23 Gripping Book Industry Statistics [2023]: Facts About The US Book Industry" Zippia.com. Aug. 17, 2022, https://www.zippia.com/advice/us-book-industry-statistics⁠
      💬 At the Frankfurter Buchmesse we had a panel d 💬 At the Frankfurter Buchmesse we had a panel discussion about "Creative and Culture Industries: transform and innovate to enable new business opportunities" with STARTS Prize and MediaFutures!⁠
⁠
👀 The world of new technologies brings new insights and opportunities every day. Don’t miss our newsletters to stay up to date!⁠
      This year Möbius has participated in the Frankfur This year Möbius has participated in the Frankfurter Buchmesse 2022.⁠
⁠
📚️ The Frankfurt Book Fair is the most important international trade fair for publishing and content. Experts from global publishing meet partners from the technology industry and related creative industries such as film and games. ⁠
⁠
📅 This year’s edition was dedicated to exchanging ideas and understanding through and beyond languages and culture. The world’s biggest book fair illuminates the topic of “t”anslation” “n all its richness. Ideas, themes, and texts must be translated again and again: into other languages, into other media, into different contexts, and new thinking.⁠
⁠
👉🏻 Learn more about Möbius presence at the Frankfurt Book Fair in our website.⁠
      🌟 Technology Works wonders!⁠ ⁠ 📖 In toda 🌟 Technology Works wonders!⁠
⁠
📖 In today's digital age, the works of Shakespeare are just at one click of a button. Imagine carrying around all of his works in your pocket, just like your favorite music on your phone. Technology has made it possible to preserve and share the classics, making them available to a new generation. ⁠
⁠
🌐 Join Mobius to discover how technology embraces the world of books and publishing.⁠
      ⏰THE MÖBIUS OPEN CALL IS CLOSING TOMORROW! 'Th ⏰THE MÖBIUS OPEN CALL IS CLOSING TOMORROW!

'The future cannot be predicted, but futures can be invented.' The Nobel Prize Dennis Gabor once said, which seemed to be visioning what the Möbius project aims to do: create the world of tomorrow with the values we dream today according to the New European Bauhaus.🚀

Are you thrilled to be part of it? Then, do not hesitate to participate in the Möbius Open Call! 
 
🥇1,500€ will be awarded for the best story 

 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  

 🎫The prizes will be delivered in kind 
 
 Eligibility conditions: 

 💡Unpublished work 

 📄Max. length of 6.000 characters (including spaces) 

 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 

 💬Languages: English, Italian and Spanish  

 🗓Deadline: TOMORROW!
 👉 Link in bio!
      The Möbius Open Call is about to close! Don't pro The Möbius Open Call is about to close! Don't procrastinate the submission of your manuscript because there are huge things that can come up!  

🥇1,500€ will be awarded for the best story 

 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  

 🎫The prizes will be delivered in kind 

Eligibility conditions: 

 💡Unpublished work 

 📄Max. length of 6.000 characters (including spaces) 

 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 

 💬Languages: English, Italian and Spanish 

 🗓Deadline: January 15th, 2022 

Stay connected! 

Link in bio!
      🟣APPLY TO THE MÖBIUS OPEN CALL! This is a 🟣APPLY TO THE MÖBIUS OPEN CALL! 

This is a call to all writers, whether professional or amateur🤩! We are looking for short original fantasy stories. The winning manuscript will become the 1st Möbius Book, a cross-media experience involving a 3D audio and virtual reality production and art installation! We want authors to imagine and build a beautiful and liveable future, the future we dream about. Participate now in the creation of the #MobiusBook!🔝 

 🥇1,500€ will be awarded for the best story 

 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  

 🎫The prizes will be delivered in kind 

Eligibility conditions: 

 💡Unpublished work 

 📄Max. length of 6.000 characters (including spaces) 

 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 

 💬Languages: English, Italian and Spanish 

 🗓Deadline: January 15th, 2022 

 Link in bio!
      🟣 Does this slogan ring a bell? “A book for t 🟣 Does this slogan ring a bell? “A book for the price of a pack of cigarettes” It was from Allen Lane, who started the @penguinrandomhouse

After spending a weekend with world-famous author Agatha Christie, Lane realized that there were no quality books available in train stations, only magazines and pulp fiction. To ensure the success of his business model, he had to sell at least 17,000 copies of each book he published, yet after just one year, three million copies of the first ten published books of the new house were sold! 📚
👉 Link in bio!
🖊Marjorie Grassler
      🟣Did you know that the five genres that are mos 🟣Did you know that the five genres that are most likely to generate bestsellers according to Nielsen Book Data are general and literary fiction; children's fiction, crime, thriller and adventure; young adult fiction and romance and sagas?

👉 Link in bio!
🖊Marjorie Grassler
      🟣 With the arrival of the internet and other te 🟣 With the arrival of the internet and other technologies, the publishing sector had to dig to its deeper roots to extract new formats to reach its audiences 📚. So many business models have emerged to tackle the digital disruption, adapting sometimes the old way of working to the online and interactive environment. The encyclopedia salesperson has not disappeared; they have only been uploaded to the cloud!

👉 Link in bio!
 🖊Marjorie Grassler

#mobiusbook #booklovers #bookstagram #techlover #cloud
      🟪Book publishing is the largest cultural indust 🟪Book publishing is the largest cultural industry in Europe🤩

💡Did you know that the total market value is €36-38 billion? (@europeancommission)

The majority of the world’s top publishing groups are European-owned: six to eight of the top 10 publishing groups, according to the annual Global Ranking of the Publishing Industry).” 🌍🚀

Source: Publishing Perspectives

#mobiusbook #booklovers #inspiration #publishing #culture #europe #h2020
      This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement no. 957185.
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