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How data is transforming the publishing sector: Möbius Project at MWC23 

Clara Pont2023-03-09T17:40:07+01:00

Experts from the book and media industries discussed the role of data in their sectors at Mobile World Capital 

Data can drastically transform any business, and the publishing and media sectors aren’t an exception. Möbius, an EU-funded project modernising the traditional book experience, recently gathered experts in a round table at Mobile World Congress to discuss the advantages, current practices, challenges, and new opportunities surrounding data in these industries.   

Specialists from MVB,  IN2,  La Vanguardia and El Diario.es, made the round table possible, held at booth H6B31, at Mobile World Congress’s main Auditorium, in Barcelona, Spain. Moderated by Simona de Rosa, a Möbius partner and PhD Researcher at DEN Institute, the panel discussed why data can drastically transform business and how stakeholders can expect to take advantage of new technologies and innovation.  

In particular, the panel focused on the advantages of data within the publishing and media industries, how data supports and helps these sectors, and the role of data visualisation in improving people’s awareness and understanding of business and societal aspects. 

“From my point of view, what matters is how we really translate the data and introduce it in the publishing business value chains. Möbius can actually provide useful tools and technologies to go through data and use it.” 

Simona De Rosa emphasized.

The speakers  

Jan Goetze, Head of Product Management at VLB & Metabooks, MVB; Alexandru Stan, Innovation Manager at IN2; Laura Aragó, Data Journalist at La Vanguardia; and Victòria Oliveres, Data and Visualization Journalist at El Diario.es, joined the roundtable. You can watch it below:

About Möbius, renewing the book experience  

Möbius is an initiative funded under the European Commission Horizon 2020 programme, which aims to modernize the European book publishing sector by remodelling traditional value chains and business models, uncovering prosumers’ potential and delivering new enriched media experiences.  

About Mobile World Congress, the industry’s largest and most influential connectivity event  

MWC Barcelona is the largest and most influential event for the connectivity ecosystem for global mobile operators, device manufacturers, technology providers, vendors, content owners, and professionals interested in the future of tech.  

Tens of thousands of senior executives from top global companies, international governments and trailblazing tech businesses converged at this year’s MWC, from 27 February to 2 March 2023, at Fira Barcelona, in Barcelona, Spain. 


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📚 The @LondonBookFair is defining the future of creative content!

The #MöbiusProject will be at #LBF23 to test the #MöbiusBook & its innovative applications to modernize European #bookpublishing

👥 Meet @openlivinglabs & @MWCapital at booth 3D103!

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🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
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🖥️ The Möbius Player is an interactive, mobile application for readers to consume immersive books. The tests are of qualitative nature where participants are randomly selected on the street and events: broad audience, readers, 300 testers.⁠
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🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
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Stay tuned to see the several events where you can participate!⁠
🎨 ”The art challenges the technology, and the 🎨 ”The art challenges the technology, and the technology inspires the art” - John Lasseter ⁠
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🌀 The confluence between art and technology makes both disciplines advance. John Lasseter created the first 3D feature film from scratch improving the software and hardware as needed. That was the birth of Pixar’s Toy Story.⁠
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💭 What other examples of technology and art coming together can you think of?⁠
🤯 The Frankfurt book fair was astonishing.⁠
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👥 Hundreds of people came together to exchange insights with consortium members, test out the Möbius Player's binaural audio technology, and interact with the Möbius totem. This technology creates a more life-like listening experience for audiobooks and will be a part of the Möbius book experience. With the Möbius app, users will be able to enjoy immersive reading with text+binaural audio and social interaction features. ⁠
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🎇 Are you as thrilled as us to see the future of reading?⁠
📱 eBooks solve many problems, here are some sta 📱 eBooks solve many problems, here are some stats of ’s cycle:⁠
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- Of the $26 billion in revenue made last year, $22.6 billion came from print books, while only $2.04 billion came from eBooks.⁠
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- eBooks sold 191 million units in 2020.⁠
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📑 Zippia. "23 Gripping Book Industry Statistics [2023]: Facts About The US Book Industry" Zippia.com. Aug. 17, 2022, https://www.zippia.com/advice/us-book-industry-statistics⁠
💬 At the Frankfurter Buchmesse we had a panel d 💬 At the Frankfurter Buchmesse we had a panel discussion about "Creative and Culture Industries: transform and innovate to enable new business opportunities" with STARTS Prize and MediaFutures!⁠
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👀 The world of new technologies brings new insights and opportunities every day. Don’t miss our newsletters to stay up to date!⁠
This year Möbius has participated in the Frankfur This year Möbius has participated in the Frankfurter Buchmesse 2022.⁠
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📚️ The Frankfurt Book Fair is the most important international trade fair for publishing and content. Experts from global publishing meet partners from the technology industry and related creative industries such as film and games. ⁠
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📅 This year’s edition was dedicated to exchanging ideas and understanding through and beyond languages and culture. The world’s biggest book fair illuminates the topic of “t”anslation” “n all its richness. Ideas, themes, and texts must be translated again and again: into other languages, into other media, into different contexts, and new thinking.⁠
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👉🏻 Learn more about Möbius presence at the Frankfurt Book Fair in our website.⁠
🌟 Technology Works wonders!⁠ ⁠ 📖 In toda 🌟 Technology Works wonders!⁠
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📖 In today's digital age, the works of Shakespeare are just at one click of a button. Imagine carrying around all of his works in your pocket, just like your favorite music on your phone. Technology has made it possible to preserve and share the classics, making them available to a new generation. ⁠
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🌐 Join Mobius to discover how technology embraces the world of books and publishing.⁠
⏰THE MÖBIUS OPEN CALL IS CLOSING TOMORROW! 'Th ⏰THE MÖBIUS OPEN CALL IS CLOSING TOMORROW!
'The future cannot be predicted, but futures can be invented.' The Nobel Prize Dennis Gabor once said, which seemed to be visioning what the Möbius project aims to do: create the world of tomorrow with the values we dream today according to the New European Bauhaus.🚀
Are you thrilled to be part of it? Then, do not hesitate to participate in the Möbius Open Call! 
🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
 Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish  
 🗓Deadline: TOMORROW!
 👉 Link in bio!
The Möbius Open Call is about to close! Don't pro The Möbius Open Call is about to close! Don't procrastinate the submission of your manuscript because there are huge things that can come up!  
🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish 
 🗓Deadline: January 15th, 2022 
Stay connected! 
Link in bio!
🟣APPLY TO THE MÖBIUS OPEN CALL! This is a 🟣APPLY TO THE MÖBIUS OPEN CALL! 
This is a call to all writers, whether professional or amateur🤩! We are looking for short original fantasy stories. The winning manuscript will become the 1st Möbius Book, a cross-media experience involving a 3D audio and virtual reality production and art installation! We want authors to imagine and build a beautiful and liveable future, the future we dream about. Participate now in the creation of the #MobiusBook!🔝 
 🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish 
 🗓Deadline: January 15th, 2022 
 Link in bio!
🟣 Does this slogan ring a bell? “A book for t 🟣 Does this slogan ring a bell? “A book for the price of a pack of cigarettes” It was from Allen Lane, who started the @penguinrandomhouse
After spending a weekend with world-famous author Agatha Christie, Lane realized that there were no quality books available in train stations, only magazines and pulp fiction. To ensure the success of his business model, he had to sell at least 17,000 copies of each book he published, yet after just one year, three million copies of the first ten published books of the new house were sold! 📚
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🖊Marjorie Grassler
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🖊Marjorie Grassler
This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement no. 957185
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