Experts from the book and media industries discussed the role of data in their sectors at Mobile World Capital 

Data can drastically transform any business, and the publishing and media sectors aren’t an exception. Möbius, an EU-funded project modernising the traditional book experience, recently gathered experts in a round table at Mobile World Congress to discuss the advantages, current practices, challenges, and new opportunities surrounding data in these industries.   

Specialists from MVB,  IN2,  La Vanguardia and El Diario.es, made the round table possible, held at booth H6B31, at Mobile World Congress’s main Auditorium, in Barcelona, Spain. Moderated by Simona de Rosa, a Möbius partner and PhD Researcher at DEN Institute, the panel discussed why data can drastically transform business and how stakeholders can expect to take advantage of new technologies and innovation.  

In particular, the panel focused on the advantages of data within the publishing and media industries, how data supports and helps these sectors, and the role of data visualisation in improving people’s awareness and understanding of business and societal aspects. 

“From my point of view, what matters is how we really translate the data and introduce it in the publishing business value chains. Möbius can actually provide useful tools and technologies to go through data and use it.” 

Simona De Rosa emphasized.

The speakers  

Jan Goetze, Head of Product Management at VLB & Metabooks, MVB; Alexandru Stan, Innovation Manager at IN2; Laura Aragó, Data Journalist at La Vanguardia; and Victòria Oliveres, Data and Visualization Journalist at El Diario.es, joined the roundtable. You can watch it below:

About Möbius, renewing the book experience  

Möbius is an initiative funded under the European Commission Horizon 2020 programme, which aims to modernize the European book publishing sector by remodelling traditional value chains and business models, uncovering prosumers’ potential and delivering new enriched media experiences.  

About Mobile World Congress, the industry’s largest and most influential connectivity event  

MWC Barcelona is the largest and most influential event for the connectivity ecosystem for global mobile operators, device manufacturers, technology providers, vendors, content owners, and professionals interested in the future of tech.  

Tens of thousands of senior executives from top global companies, international governments and trailblazing tech businesses converged at this year’s MWC, from 27 February to 2 March 2023, at Fira Barcelona, in Barcelona, Spain.