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The Möbius Project showcases and tests the Innovative Applications at The London Book Fair 2023

admin2023-05-04T15:07:55+02:00

The project engages readers to become content writers, boosting the prosumers concept

The spring chapter for storytellers, publishers and content creators took place last 18-20 April at The London Book Fair, the hub of the publishing world. The Möbius project was there to explain how the project is modernising the European book publishing sector, and to present and test the Möbius Innovative Applications: Prosumers Intelligence Toolkit, Möbius Creator and Möbius Player.

Möbius faces the challenge of creating new immersive experiences through books and enriches the book experience with cross-media productions, such as the digital version of the book, which includes social interaction capacities; the 3D audiobook for an increased sense of immersiveness and enriched narrative by including three separate audio layers for narration, soundscapes and effects, and soundtracks; an audiovisual content based on the book arts, ad hoc artistic or marketing creations, or contributions from prosumers integrated into the narrative stream. Altogether, it allows users to enjoy a cross-media reading experience or to cruise from one experience to another (e.g., print, eBook, audiobook) depending on their circumstances or wishes. Readers, writers and publishers are able to do so with the Möbius Innovative Applications to create interactive content.

During the three intense days of The London Book Fair, Möbius partners were near the Tech Theatre, in a similar ecosystem to the project’s, to be able to establish good networks and get a deeper view of what is being done in the sector. Many attendees stopped by at Möbius’ booth to ask information about the Möbius Project and to test the Innovative Applications. In fact, over 60 tests were carried out, and people were very curious about the concept of prosumers, individuals who both consume and produce, in this case, individuals who both read and create content for stories.

In words of Spela Zalokar, Senior Project Manager and Communications Manager at ENoLL (European Network of Living Labs): “We are very excited to kick off the Phase 3 of testing the Möbius Innovative Applications here at The London Book Fair, because it is a great opportunity to reach out to a very international audience, and to showcase our products and get their feedback. We talked to a lot of publishers, editors, audio producers, writers and readers, and it has been amazing to gather their opinion on our apps to improve them”.

About Möbius, renewing the book experience 

Möbius  is an initiative funded under the European Commission Horizon 2020 programme that aims to modernise the European book publishing sector by remodelling the traditional value chains and business models uncovering the prosumers potential and delivering new enriched media experiences. 

The London Book Fair, defining the future of creative content

The London Book Fair is the global marketplace for story creators, the hub of the publishing world and the industry’s essential spring chapter.

From the publishers and dealmakers to the copyright pros, the commissioners and the global licensers, including those involved in rights negotiation, at LBF, they unite the book community for three days of business, networking and learning.

It took place on 18-20 April 2023 at Olympia London, UK.


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🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
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🛠️ The Prosumers Intelligence Toolkit (PIT) is a data dashboard for publishers that presents insights by collecting knowledge and data from prosumer online fandom communities. It will be tested by a qualitative approach called ‘think aloud’.⁠
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🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
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Stay tuned to see the several events where you can participate!⁠
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🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
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🖌️ The Creator is a web application that allows authors and amateur writers to transform their own stories into immersive experiences. During the piloting, the participants will be able to sign up to test the Creator and receive a survey to give their feedback.⁠
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🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
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Stay tuned to see the several events where you can participate!⁠
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🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
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🖥️ The Möbius Player is an interactive, mobile application for readers to consume immersive books. The tests are of qualitative nature where participants are randomly selected on the street and events: broad audience, readers, 300 testers.⁠
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🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
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Stay tuned to see the several events where you can participate!⁠
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💭 What other examples of technology and art coming together can you think of?⁠
🤯 The Frankfurt book fair was astonishing.⁠
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👥 Hundreds of people came together to exchange insights with consortium members, test out the Möbius Player's binaural audio technology, and interact with the Möbius totem. This technology creates a more life-like listening experience for audiobooks and will be a part of the Möbius book experience. With the Möbius app, users will be able to enjoy immersive reading with text+binaural audio and social interaction features. ⁠
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📱 eBooks solve many problems, here are some sta 📱 eBooks solve many problems, here are some stats of ’s cycle:⁠
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- Of the $26 billion in revenue made last year, $22.6 billion came from print books, while only $2.04 billion came from eBooks.⁠
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- eBooks sold 191 million units in 2020.⁠
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📑 Zippia. "23 Gripping Book Industry Statistics [2023]: Facts About The US Book Industry" Zippia.com. Aug. 17, 2022, https://www.zippia.com/advice/us-book-industry-statistics⁠
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👀 The world of new technologies brings new insights and opportunities every day. Don’t miss our newsletters to stay up to date!⁠
This year Möbius has participated in the Frankfur This year Möbius has participated in the Frankfurter Buchmesse 2022.⁠
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📚️ The Frankfurt Book Fair is the most important international trade fair for publishing and content. Experts from global publishing meet partners from the technology industry and related creative industries such as film and games. ⁠
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📅 This year’s edition was dedicated to exchanging ideas and understanding through and beyond languages and culture. The world’s biggest book fair illuminates the topic of “t”anslation” “n all its richness. Ideas, themes, and texts must be translated again and again: into other languages, into other media, into different contexts, and new thinking.⁠
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👉🏻 Learn more about Möbius presence at the Frankfurt Book Fair in our website.⁠
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🌐 Join Mobius to discover how technology embraces the world of books and publishing.⁠
⏰THE MÖBIUS OPEN CALL IS CLOSING TOMORROW! 'Th ⏰THE MÖBIUS OPEN CALL IS CLOSING TOMORROW!
'The future cannot be predicted, but futures can be invented.' The Nobel Prize Dennis Gabor once said, which seemed to be visioning what the Möbius project aims to do: create the world of tomorrow with the values we dream today according to the New European Bauhaus.🚀
Are you thrilled to be part of it? Then, do not hesitate to participate in the Möbius Open Call! 
🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
 Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish  
 🗓Deadline: TOMORROW!
 👉 Link in bio!
The Möbius Open Call is about to close! Don't pro The Möbius Open Call is about to close! Don't procrastinate the submission of your manuscript because there are huge things that can come up!  
🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish 
 🗓Deadline: January 15th, 2022 
Stay connected! 
Link in bio!
🟣APPLY TO THE MÖBIUS OPEN CALL! This is a 🟣APPLY TO THE MÖBIUS OPEN CALL! 
This is a call to all writers, whether professional or amateur🤩! We are looking for short original fantasy stories. The winning manuscript will become the 1st Möbius Book, a cross-media experience involving a 3D audio and virtual reality production and art installation! We want authors to imagine and build a beautiful and liveable future, the future we dream about. Participate now in the creation of the #MobiusBook!🔝 
 🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish 
 🗓Deadline: January 15th, 2022 
 Link in bio!
This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement no. 957185
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