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MÖBIUS: the digital awakening of the European publishing sector

admin2021-05-10T16:12:43+02:00
  • Möbius will employ novel and immersive technologies, such as 5G, will develop, to pilot and validate methods and tools for publishing companies.
  • The project will integrate meaningful cooperation with prosumers into their workflows, following a disaggregated user-driven. 

2021, Barcelona (Spain) Möbius, with a global budget of €5,5 Mil of which 90% is financed by the European Commission, aims to leverage the power of prosumers in the publishing sector. The project will be launched on the 1st of March and will be operative until 2024. 

The European publishing sector is one of the largest in the world. Despite its leading position, the industry is facing turbulences – “we may be drowning, and not even know it”, as eloquently put in the Business of Book report last 2019. 

The industry needs to revisit its traditional value chains and business models and establish effective cooperation with prosumers to reaffirm its place as a fundamental economic and cultural agent in the digital era.  

Renewing and invigorating European publishing sector

Möbius will contribute to a renewed and invigorated European publishing sector by providing tools and methodologies that leverage the potential of prosumers in innovation processes to guarantee user-centric and user-driven perspectives in the design and delivery of new enriched media experiences. 

The project will develop a prosumer intelligence toolkit for supporting publishing decisions and establishing cooperation with prosumers. New business models will be implemented through the collaboration with prosumers to add value to book publishing processes. Finally, Möbius will create a cross-media, interactive, and immersive book experience that goes beyond all known publishing formats. 

Coordination project will be held by Eurecat, the technology centre of Catalonia which provides innovative and exceptional technology to respond to the needs for innovation and to drive and enhance the competitive edge.  

A multi-disciplinary and international consortium to achieve a pan-European dimension

The consortium is composed of 11 partners located in 4 different EU countries: Italy (1), Spain (2), Germany (3), and Belgium (5). In addition, two international organization European Network of Living Labs ivzw (ENOLL) and the Federation of European Publishers (FEP) will help to achieve a pan-European dimension. Partners are coming from different sectors such as the publishing industry, technologists, social scientists, social innovators and artists. 

Among the consortium members, there are four industrial partners and SMEs: 

  • Bookabook srl and MBV GmbH (publishing sector),
  • IN2 digital Innovations GmbH (digital media), 
  • Kunstkraftwerk-Leipzig GmbH (media art);

Four non-profit organisations:

  • FEP (publishing sector),
  • Design Entrepreneurship Institute (Business and policy),
  • ENOLL (Living labs), 
  • Mobile World Capital Barcelona (Media Technology) 

And three research centres: 

  • Fundació Eurecat (ICT technology), 
  • Interuniversitair Micro-Electronica Centrum vzm  (User research and business model innovations), 
  • KU Leuven Centre for IT and IP Law (IP and law). 

Möbius has received funding from the European Union’s Horizon 2020 research and innovation programme under the Grant Agreement No. 957185  


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🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
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🛠️ The Prosumers Intelligence Toolkit (PIT) is a data dashboard for publishers that presents insights by collecting knowledge and data from prosumer online fandom communities. It will be tested by a qualitative approach called ‘think aloud’.⁠
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🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
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Stay tuned to see the several events where you can participate!⁠
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🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
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🖌️ The Creator is a web application that allows authors and amateur writers to transform their own stories into immersive experiences. During the piloting, the participants will be able to sign up to test the Creator and receive a survey to give their feedback.⁠
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🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
⁠
Stay tuned to see the several events where you can participate!⁠
⁠
🙌🏼 Hey! Möbius is testing its three applica 🙌🏼 Hey! Möbius is testing its three applications for the third time!⁠
Let’s recap on what these products are based on!⁠
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🖥️ The Möbius Player is an interactive, mobile application for readers to consume immersive books. The tests are of qualitative nature where participants are randomly selected on the street and events: broad audience, readers, 300 testers.⁠
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🤔 Are you thrilled to know where you can participate to these testing sessions?⁠
⁠
Stay tuned to see the several events where you can participate!⁠
🎨 ”The art challenges the technology, and the 🎨 ”The art challenges the technology, and the technology inspires the art” - John Lasseter ⁠
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🌀 The confluence between art and technology makes both disciplines advance. John Lasseter created the first 3D feature film from scratch improving the software and hardware as needed. That was the birth of Pixar’s Toy Story.⁠
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💭 What other examples of technology and art coming together can you think of?⁠
🤯 The Frankfurt book fair was astonishing.⁠
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👥 Hundreds of people came together to exchange insights with consortium members, test out the Möbius Player's binaural audio technology, and interact with the Möbius totem. This technology creates a more life-like listening experience for audiobooks and will be a part of the Möbius book experience. With the Möbius app, users will be able to enjoy immersive reading with text+binaural audio and social interaction features. ⁠
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🎇 Are you as thrilled as us to see the future of reading?⁠
📱 eBooks solve many problems, here are some sta 📱 eBooks solve many problems, here are some stats of ’s cycle:⁠
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- Of the $26 billion in revenue made last year, $22.6 billion came from print books, while only $2.04 billion came from eBooks.⁠
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- eBooks sold 191 million units in 2020.⁠
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📑 Zippia. "23 Gripping Book Industry Statistics [2023]: Facts About The US Book Industry" Zippia.com. Aug. 17, 2022, https://www.zippia.com/advice/us-book-industry-statistics⁠
💬 At the Frankfurter Buchmesse we had a panel d 💬 At the Frankfurter Buchmesse we had a panel discussion about "Creative and Culture Industries: transform and innovate to enable new business opportunities" with STARTS Prize and MediaFutures!⁠
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👀 The world of new technologies brings new insights and opportunities every day. Don’t miss our newsletters to stay up to date!⁠
This year Möbius has participated in the Frankfur This year Möbius has participated in the Frankfurter Buchmesse 2022.⁠
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📚️ The Frankfurt Book Fair is the most important international trade fair for publishing and content. Experts from global publishing meet partners from the technology industry and related creative industries such as film and games. ⁠
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📅 This year’s edition was dedicated to exchanging ideas and understanding through and beyond languages and culture. The world’s biggest book fair illuminates the topic of “t”anslation” “n all its richness. Ideas, themes, and texts must be translated again and again: into other languages, into other media, into different contexts, and new thinking.⁠
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👉🏻 Learn more about Möbius presence at the Frankfurt Book Fair in our website.⁠
🌟 Technology Works wonders!⁠ ⁠ 📖 In toda 🌟 Technology Works wonders!⁠
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📖 In today's digital age, the works of Shakespeare are just at one click of a button. Imagine carrying around all of his works in your pocket, just like your favorite music on your phone. Technology has made it possible to preserve and share the classics, making them available to a new generation. ⁠
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🌐 Join Mobius to discover how technology embraces the world of books and publishing.⁠
⏰THE MÖBIUS OPEN CALL IS CLOSING TOMORROW! 'Th ⏰THE MÖBIUS OPEN CALL IS CLOSING TOMORROW!
'The future cannot be predicted, but futures can be invented.' The Nobel Prize Dennis Gabor once said, which seemed to be visioning what the Möbius project aims to do: create the world of tomorrow with the values we dream today according to the New European Bauhaus.🚀
Are you thrilled to be part of it? Then, do not hesitate to participate in the Möbius Open Call! 
🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
 Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish  
 🗓Deadline: TOMORROW!
 👉 Link in bio!
The Möbius Open Call is about to close! Don't pro The Möbius Open Call is about to close! Don't procrastinate the submission of your manuscript because there are huge things that can come up!  
🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish 
 🗓Deadline: January 15th, 2022 
Stay connected! 
Link in bio!
🟣APPLY TO THE MÖBIUS OPEN CALL! This is a 🟣APPLY TO THE MÖBIUS OPEN CALL! 
This is a call to all writers, whether professional or amateur🤩! We are looking for short original fantasy stories. The winning manuscript will become the 1st Möbius Book, a cross-media experience involving a 3D audio and virtual reality production and art installation! We want authors to imagine and build a beautiful and liveable future, the future we dream about. Participate now in the creation of the #MobiusBook!🔝 
 🥇1,500€ will be awarded for the best story 
 🥈🥉500€ will be awarded for each of the 2nd and 3rd places.  
 🎫The prizes will be delivered in kind 
Eligibility conditions: 
 💡Unpublished work 
 📄Max. length of 6.000 characters (including spaces) 
 🌍Participants must be of legal age (>18) and EU-citizens (plus Norway and Iceland) 
 💬Languages: English, Italian and Spanish 
 🗓Deadline: January 15th, 2022 
 Link in bio!
This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement no. 957185
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