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The publishing industry through a cross-media approach. The example of the Möbius project in exploring new applications for the book sector and the role of the prosumer

Over the last decades, the adoption of digital technology led to the transformation of entire traditional sectors. This huge transformation has been defined as "convergence" (Chon et al., 2003). The term convergence has been widely used in literature over time in several disciplines, from social sciences to natural sciences....

MÖBIUS: the digital awakening of the European publishing sector

Möbius will employ novel and immersive technologies, such as 5G, will develop, to pilot and validate methods and tools for publishing companies. The project will integrate meaningful cooperation with prosumers into their workflows, following a disaggregated user-driven. 2021, Barcelona (Spain) Möbius, with a global budget of €5,5 Mil of which 90% is financed by the European Commission, aims to leverage the power of prosumers in the...